Despite a crowded projector market, HOYOTOP identified a significant gap: a device specifically designed for the modern business professional. Existing products often lacked the portability, aesthetic sophistication, and user-friendly features this demographic required. HOYOTOP partnered with LKK Design to develop a projector that would not only deliver on performance but also match the professional style and on-the-go lifestyle of its users.

HOYOTOP presented LKK Design with a clear set of objectives:

• Professional Aesthetics: The design must reflect the style and stature of business users.

• Ultimate Portability: The product had to be compact and easy to carry.

• Operational Efficiency: The user experience needed to be streamlined, with features like instant boot-up and one-key sleep mode.

• Intuitive Usability: The design should be self-explanatory, requiring minimal effort to operate.

Design Research
Our team conducted in-depth analysis of business professionals' characteristics and needs. Through systematic research, we identified the core challenge: creating the most compact and practical product using existing hardware components while maintaining full functionality.

Industrial Design
We adopted "Soft Minimalism" to create products exclusive to business professionals through simple design language. The user-friendly interface features simplified keys and a groundbreaking 90-degree rotatable lens mount that serves dual purposes: protecting the lens when closed and functioning as a stand when open.

Mechanical Structure Design
Our engineering team optimized the internal architecture to achieve a compact form factor while maintaining all functionality. The design successfully incorporates 3-second fast boot capability and one-key sleep mode within the minimalistic enclosure.

Prototyping and Testing
We developed high-fidelity prototypes and conducted rigorous testing including:

• Structural stability validation

• Thermal performance testing

• Rotatable mechanism durability tests

• User experience verification

The HOYOTOP Business Projector developed by LKK Design has achieved remarkable market success:

• Successfully raised significant funds on JD Equity Crowdfunding platform

• The innovative 90-degree rotatable stand received excellent user feedback

• Established new standards for business projector design in the industry

LKK Design leveraged our comprehensive capabilities to transform HOYOTOP's vision into a market-leading product that sets new benchmarks for business projectors.