Home / 
Children’s VR System Design
Helping the Company Enter the Children’s VR Market and Achieve Over RMB 3,000 in Profit per Unit
Innovation Insights
Market Insight
User Requirements
The Yingmo Children’s VR System was developed within the emerging virtual reality industry.
A major challenge facing the industry was how to combine new VR technology with children’s entertainment and how to present this new experience through an appropriate method of interaction.
Because Yingmo Technology primarily targeted children, optimizing the product experience was particularly important.
Innovation Value
LKK Design helped Yingmo Technology fill a gap in the children’s VR market.
The company completed a Series A financing round worth tens of millions of RMB and achieved a profit of more than RMB 3,000 per unit.
At the Computing Conference, the product was also experienced by Alibaba’s Chief Experience Officer and the Secretary of the Zhejiang Provincial Party Committee.
Design Strategy
Product Strategy
The product image was developed specifically for children.
Starting from the characteristics of the target users, a cute and slightly playful personality was deeply integrated into the product.
Children’s psychological and emotional needs became the main breakthrough point of the design.
The product’s visual style was also coordinated with the external gaming equipment to create a unified experience.
Experience Optimization
The product adopts an integrated method of use.
By combining the controller with the VR viewing device, the visual and operating components are integrated into a single product.
This created a completely new method of interaction that better matches children’s gaming habits.
It also effectively avoids the discomfort commonly associated with wearing a head-mounted VR device.
💡 Solution
1. Child-Centered Interaction and Ergonomic Design
The project required an accurate understanding of design trends associated with new technologies.
The team optimized the product’s method of use while researching how children interact with VR products.
Ergonomic requirements for young users were also carefully considered throughout the design process.
2. Structural Design and Production Implementation
The project included in-depth structural design development.
The team also maintained close control over production feasibility to ensure that the final design could be successfully manufactured and implemented.
Like What You See?
Let's Talk About Your Project
