WEBOX TV Box
Widely Welcomed by Consumers Immediately After Launch
Innovation Insights

Market Insight
Project Background
With the rapid growth of smart televisions, TV boxes have also developed quickly as important companion devices for home entertainment.
Although numerous products entered the market, many still faced problems such as limited content resources, insufficient integration and compatibility, and unstable high-definition video playback.
Taijie took on the challenge of solving these problems and established itself as a benchmark brand within the industry.
Innovation Insight
The LKK Design team collaborated with Taijie to develop this product.
After its successful market launch, the WEBOX TV Box received widespread recognition and support from consumers.
Taijie later commissioned the design team to develop an upgraded version of the product.
Through continuous product development, Taijie played an important and influential role in establishing new standards for the TV box industry.
Design Strategy

Market Research
In-depth market research and analysis revealed that heat generation was one of the most serious problems affecting existing TV boxes.
Excessive heat could shorten product life and negatively affect operating stability.
Taijie introduced the concept of remaining cool even after a full day of use, allowing users to say goodbye to overheating TV boxes.
An original heat-dissipation channel enables the device to maintain a low operating temperature even during high-speed performance.

Optimization and Upgrade
To solve the heat-dissipation problem, the LKK Design team worked closely with Taijie’s hardware team to research and develop an effective solution.
💡 Solution
1. Slim Exterior and Interface Layout
The flat exterior design gives the product a slimmer and lighter visual appearance.
The interfaces are arranged in a more organized and practical layout.
2. Breathing Light Design
A breathing light was incorporated into the product to create a mysterious and futuristic technological atmosphere.