Home / 
Fudan Neck Massager
Industrial Design, Mechanical Design, and Prototype Verification
Innovation Insights
Project Background
A professor from the Department of Optical Lighting at Fudan University has studied the application of optical technology in human healthcare for many years, with the goal of transforming the research into a practical product.
The technology represents an innovative development based on Professor Hamblin’s theory of the biphasic effects of light at Harvard University. It introduces deep optical cell-repair technology that enables precise regulation and allows light energy to reach deep muscle cells directly.
Market Insight
The consumer electronics industry is currently experiencing rapid growth.
The design team worked to combine smart technology with the neck massager. A biomimetic form language and a friendly, wave-inspired design concept were adopted to incorporate the qualities of a household product into the product’s overall sensory experience.
Design Strategy
Market Research
During the early development stage, the team researched similar products in both domestic and international markets to establish a differentiated market position for the product.
The consumption habits and home environments of target household users were also analyzed in greater depth.
Product Strategy
The product creatively breaks away from the conventional form of neck massagers currently available on the market.
Through a carefully developed structural design, the internal silicone components are smoothly connected with the external housing.
💡 Solution
1. Refined Product Details
The handheld areas, buttons, lighting, and other details were carefully refined.
These considered design elements add visual interest and quality to the product without making its overall appearance unnecessarily complicated.
2. Biomimetic Form and Neck-Wrapping Design
The product form was developed around the functional requirement of comfortably wrapping around the neck.
Its naturally flowing biomimetic lines and curved surfaces communicate a gentle, positive, and approachable product character.
Like What You See?
Let's Talk About Your Project
