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Lenovo Xiaoxin Microphone
Your Personal Music Companion
Innovation Insights
Market Insight
Project Background
How should a microphone with Lenovo’s distinctive brand character be defined?
How can an audio product combine professional performance with entertainment value?
User Requirements
Through a new collaboration with LKK Design, Lenovo aimed to establish the brand’s design direction in the field of light home entertainment.
Design Strategy
Product Strategy
By studying the lifestyles and characteristics of users who enjoy karaoke at home, the design team established a visual direction featuring a simple overall form enhanced by carefully refined details.
Experience Optimization
The team re-examined how the product would be used and organized all operating buttons according to their importance and frequency of use.
Playful design elements were then integrated into a more logical and convenient operating process.
💡 Solution
1. Integrated Form and Intuitive Operation
This smart microphone was designed specifically for young users.
The microphone head and metal body adopt an integrated design, creating a strong sense of visual unity.
The power switch and volume controls are positioned on both sides of the body.
Raised tactile indicators are added to the power switch to help users identify its function.
The simple sliding control allows even first-time users to operate the microphone easily.
A one-touch mode switch enables users to select between three different modes.
The contrast between the black body and the red control area gives the product a fashionable and minimalist appearance.
2. Professional and Entertaining Karaoke Experience
The product was jointly developed by Lenovo and the WeSing app as a professional vocal microphone combining professional performance with entertainment functions.
Its simple and integrated design language received strong recognition from the target user group.
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