The central starting point in developing an identity for the buildings in the old town of Nanjing, China, was the city’s historical background and a desire to convey the spirit of Jinling culture. Reflecting the traditional living style of local residents, the housing blocks have been redesigned to form a multifunctional centre that would also act as a destination for international tourism. Since the most representative elements of Mendong culture are the Triassic horsehead walls, they are used as a key visual to represent the characteristic architectural form. Private seals bearing the logotype Nanjing convey the details of different aesthetic feelings.
Nanjing Old City
The central starting point in developing an identity for the buildings in the old town of Nanjing, China, was the city’s historical background and a desire to convey the spirit of Jinling culture. Reflecting the traditional living style of local residents, the housing blocks have been redesigned to form a multifunctional centre that would also act as a destination for international tourism. Since the most representative elements of Mendong culture are the Triassic horsehead walls, they are used as a key visual to represent the characteristic architectural form. Private seals bearing the logotype Nanjing convey the details of different aesthetic feelings.
Others Awards
Latest
October 2024
LKK and HHOGene launch world's first light-controlled TWS earbuds
News May 2025
LKK Design & SAB Saudi Host Vision 2030 Seminar
Technical May 2025
US-China tariff truce leads to restart of needle-free injection device project by LLK Design
Technical April 2025
LKK Design Wins 8 Red Dot Awards in 2025
Technical March 2025